Extensive experience in global and European market research, especially in oncology
Leadership in managing teams and coordinating highstakes projects
Proficient in project management, sales forecasting, and strategic market assessments
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Overview
- Availability
- Asap, full-time, onsite & remote
- Qualification
- Master of Arts in Business Administration with a focus on Marketing/ Market Research
- Language Skills
- German (native), English (business fluent)
- Relevant Expertise
- Business Development, Market Intelligence, Marketing Plans, Project Management, Market Research, Sales Forecast, Product Implementation, Market Potential Estimations, Pharma
Key-Facts
Extract from previous activities
Pharmaceutical Company, Germany
Senior Market Insights Manager Oncology
Planning, execution and analysis as well as derivation of recommendations for action of global and European market research projects for Oncology & Biologics
Assignment of external market research agencies with European as well as global primary and secondary market research studies in the field of Oncology
Identification and evaluation of new market research tools in the field of oncology (new methods, secondary statistics, institutes, service providers)
Application, updating and plausibility checks of market research tools in the field of oncology
Conception, creation and continuous updating of sales forecasts for pipeline products (Phase I - III) in the field of Oncology
Planning, conception and calculation of NPVs for oncology products, taking into account all potential indications, in cooperation with finance
Pharmaceutical Company, Germany
Interim Team Leader
Planning, execution and reporting of European market research projects for NPP Europe, Licensing EU & Business Development
Commissioning of external market research agencies with European/ global qualitative as well as quantitative market research studies
Conception, preparation and updating of sales forecasts for pipeline products and for licensed products
Planning, conception and calculation of NPVs in cooperation/ coordination with Controlling
Active participation in the global product evaluation process (e. g. decision points, prioritization)
Application and maintenance of market research tools in the field of oncology and antibiotics in various project evaluations
Pharmaceutical Company, Germany
Manager Market Research Strategic Marketing
Led market research projects, providing strategic recommendations and support
Conducted market potential estimations, competition analyses, and patient database studies
Managed European projects, including positioning studies, product launch tracking, and advertising tests
Supervised external agencies and coordinated IT-related projects
Analyzed secondary data and developed actionable insights for internal stakeholders