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Smiling employee in a conversation with a colleague in the office
Smiling employee in a conversation with a colleague in the office
ID: 102195

Interim Leader Marketing

  • MedTech
  • Asap
  • Project Lead, Brand & Launch Management, Campaigns
  • K-Recruiting GmbH
Contact:

Julius Strack

+49 89 1890998-614

julius.strack@k-recruiting.com

Overview

Availability
Asap, 5 days/week, on-site & remote
Qualification
Business Administration, Diploma
Language Skills
German (native), English (business fluent)
Relevant Expertise
Project Manager Marketing, Project Lead, Brand & Launch Management, Campaigns, Marketing Plans, Commercial Excellence, Trainings & Coaching, International Experience, Medical Devices

Key-Facts

  • More than 25 years of experience in the international Medical Device Industry with focus on Marketing & Brand Management

  • Successfully launched new medical device product in over 70 countries

  • Is currently in a project through K-Recruiting and received excellent references from our customer

Extract from previous activities

Medical Device Company, Germany

Project Interim Leader Marketing

  • Strategic & operational set-up of a new business unit

  • Responsible for Sales & Marketing, Business Plan, and the business management of the BU

  • Acquire and develop key customers (leading clinics, opinion leaders) and strategic partners

  • Strategic and operational planning, as well as implementation of the plan; managing the operation in terms of effectiveness and efficiency

  • Establishment, development, and disciplinary management of the marketing team (8 employees)

  • Quarterly status report to the Board and presentation to the Supervisory Board

Medical Device Company, Germany

Quarterly status report to the Board and presentation to the Supervisory Board

  • Global leadership of Brand & Launch Management as an international growth driver for orthopedics

  • Establishment of the Global Marketing Team (14 direct reports), Brand sold in over 70 countries

  • Lead product portfolio management, pipeline collaboration with R&D, global new product launches, scientific marketing, and global marketing communication strategy

  • Develop international opinion leaders and experts as Medical Advisory Board for product & service enhancemen

  • Developed an international "Train the Trainer" program to establish a global user training concept with local speakers at multiple levels

  • Key account management and development of international customer networks, in close cooperation with key countries

Medical Device Company, Germany

Marketing Operations Manager

  • Development of the strategic and operational marketing plan, as well as its successful implementation

  • Enhancing market efficiency through portfolio optimization, brand management, communication, pricing strategy, promotions, CRM, and team selling concepts

  • Consideration of the focus strategies for synergy utilization

  • Lead and develop the German marketing team (15 employees) and key positions

  • Development of new business areas and implementation of sustainable marketing initiatives

Medical Device Company, Germany

Regional Leader Marketing & Sales Manager

  • Manage technical sales force (12 employees) to improve sales area efficiency

  • Budget responsibility

  • Manage regional key account customers in collaboration with national key account management

  • Identification, development, and support of regional opinion leaders