Event Manager

25+ years of experience in event marketing and communications for pharmaceutical companies

Specialized in medical congresses, trade fairs, and HCP (healthcare professional) communication – both nationally and internationally

Proven expertise in strategy, execution, compliance, KPI tracking, and digital tools

Successfully placed three times as an Event Manager through K-Recruiting, consistently receiving excellent feedback from clients

Management of national congresses and conferences (planning, execution, budgeting, reporting), including stakeholder presentations

Coordination of internal and external partners (agencies, service providers) in strict compliance with regulatory and code requirements

Development of event concepts, agency briefings, and communication plans, including facilitation of kick-off meetings

Close cross-functional collaboration with Medical, Marketing, and Sales teams

Supervision of external projects leads and on-site coordination at events

Optimization of project workflows and KPI-based performance monitoring

Project lead for national specialist congresses (Cardiovascular, Diabetes, Metabolism)

Coordination of internal and external project stakeholders, including vendor management and quality assurance

Development and controlling complex congress budgets

Optimization of project management processes and development of a standardized workflow

Implementation of digital tools to increase efficiency in congress management

Supervision of the congress team and development of solution concepts for structural challenges

Planning and execution of a nationwide peer-to-peer roadshow to expand the target audience (of-target physicians)

Alignment with Marketing, Sales, and medical teams on content strategy and KPI definition

Location analysis and selection of optimal event venues in collaboration with Business Excellence

Coordination of speakers and content development involving all relevant departments

Management of partner agency and execution of all event logistics and details

Development of a structured project plan for complex event formats

Responsible for planning and execution of national congresses and events in the CVRM (Cardiovascular, Renal, Metabolism) area

Leadership of two project teams and close collaboration with Marketing, Sales, Medical, and external agencies

Interface management and quality assurance across all service providers involved (e.g., booth construction, technical services)

Ensuring compliance with internal codes, regulations, and budgetary requirements

Development of project plans, briefings, and event documentation

Process optimization and integration of industry trends into the event strategy

Concept development and execution of the internal annual meeting, including theme, program design, visual layout, and on-site management

Planning and implementation of medical education events, including branding, participant communication, and speaker coordination

Support of the marketing team in day-to-day operations and internal communications (e.g., for senior management)

Management of external service providers and negotiations with hotels, technical vendors, and agencies

Process optimization in event management and development of organizational tools and programs

Indication: Vaccines (rabies, TBE, hepatitis B)

Project lead for national and European congresses, including booth concept development, branding, and customer engagement programs

Implementation of global brand strategy in the German market with a focus on digital campaigns and omnichannel customer journey

Management of cross-functional teams within a matrix structure (Marketing, Medical, Compliance, Tech)

Development and analysis of KPIs, After Action Reviews (AARs), and performance tracking

Consulting on content development and material approval processes (Veeva Vault, Content Lab)

Ensuring compliance with regulatory and code requirements across all congress activities

Indication: Respiratory diseases

Responsible for planning and execution of congresses, trainings, and sponsorship events

Implementation and management of CRM-supported events and contract management systems

Leadership of project teams (up to twelve members) and management of HCP processes (project volume up to €2 million)

Advising and training internal stakeholders on event processes

Conceptualization and execution of large internal events (e.g., Allianz event BMS/Pfizer, six hundred participants)

Innovation: first digital conference communication (meeting app) for two alliance partners

Full project ownership for (inter)national congresses, symposia, KOL events, and launches (live, digital, hybrid)

Strategic management and transformation of event processes, including introduction of global CRM and booking systems

Development and governance of an internal event implant (American Express) to improve efficiency

Process optimization, authorship of local SOPs, and SLA monitoring

Leadership of teams (up to fourteen members), with project responsibility up to €4 million

Awarded for best-in-class events and standardization in event management